The iconic Burger King crown. A symbol of childhood joy, a prize for completing a meal, a tiny piece of plastic royalty. But does Burger King still give out crowns? The answer is a little more nuanced than a simple yes or no. The straightforward answer is no, not in the same way they used to. The classic Burger King Kids Meal crown, a staple for decades, has largely been discontinued. However, the spirit of the crown, the sense of reward and playful engagement, lives on through their current loyalty program.
What Happened to the Burger King Crowns?
The plastic crowns were a beloved part of the Burger King Kids Meal experience for many years. They were simple, fun, and a tangible reward for a child finishing their meal. However, over time, several factors contributed to their phasing out. Environmental concerns regarding plastic waste played a significant role. Additionally, Burger King, like many other fast-food chains, constantly evolves its menu and marketing strategies to stay current and appeal to its target audience. The classic crown, while nostalgic, was ultimately replaced with other promotional items and loyalty rewards.
Are There Any Alternatives to the Classic Crowns?
While you won't find the classic plastic crowns in your Burger King Kids Meal anymore, there are still ways to participate in the fun and earn rewards:
Burger King's Royal Perks Program
Burger King's Royal Perks program is the modern equivalent of the crown, offering a digital reward system for loyal customers. This is where the real "royalty" comes in! By joining the program, you earn points with every purchase, which can be redeemed for free food and other perks. This includes free fries, burgers, and other menu items, providing a much more substantial reward than a single-use plastic crown. This rewards program, while not the same tactile experience as the crown, provides a more sustainable and versatile option.
Promotional Items and Toys
Burger King still offers promotional items and toys in their Kids Meals, though these vary depending on the current marketing campaign and time of year. These items could include anything from toys related to popular movies or shows to small games or other trinkets.
How Does the Royal Perks Program Work?
Joining the Royal Perks program is simple and provides a path to rewards that surpass the limited value of a plastic crown. It is a mobile-based program that you can usually join through the Burger King app. You can earn points on every purchase, unlock exclusive offers, and receive personalized rewards. It’s essentially a modern, environmentally friendly alternative to the classic crown program, offering a far more valuable and consistent reward system.
Other Frequently Asked Questions
Where can I find out about current promotions and Kids Meal toys?
The best way to stay updated is by checking the Burger King website, app, or your local restaurant. Promotional items change regularly, so keeping an eye on these channels will help you stay informed.
Is the Royal Perks program available everywhere?
Burger King's Royal Perks program is generally available in most locations, but it’s always advisable to check the Burger King app or website in your region to confirm its availability. The specific offerings and features might also differ slightly depending on your location.
Can I still get toys in Burger King Kids Meals?
While the focus has shifted from the iconic crown, many Burger King locations still offer a toy in their Kids Meals. The specific toy changes frequently, so check your local Burger King's current offerings.
In summary, while the nostalgic plastic Burger King crowns are no longer a standard part of the Kids Meal, the spirit of reward and fun continues through updated loyalty programs and promotional items. The Royal Perks program offers a more substantial and sustainable alternative, providing a modern take on the classic crown experience.
